Skate Park Skiing Business Plan


Skate Park Skiing Business Plan


Skate Park NW (SP) is a new skate skiing resort located in the Oregon Cascades offering miles of groomed trails. SP can execute on its comprehensive business plan with little competition and incredible trails.

Skate skiing, a new type of Nordic skiing, is now available. Originally created by Bill Koch, skate skiing is rapidly gaining popularity, it appeals to active people as a new, fun style of cross country skiing and serves as outstanding cross training for runners and cyclists. SP will sponsor races and clinics to increase the sport’s popularity.

SP is a company that has three key keys to its success. The first is its competitive advantage in convenience. SP offers unbelievable convenience to Willamette River Valley residents who otherwise would need to drive to Mt. Bachelor. A well-maintained trail network is the second key. The final key is to focus on customer service. It is important to ensure customer satisfaction in order to attract new customers and keep existing customers happy.

SP has targeted both beginners and more experienced skiers. The beginner segment is made up of people that have never tried skate skiing but are eager to try it. The second group is experienced skaters who come from other sports and are looking for a winter sport that they can participate in, providing them enjoyment during the winter months and maintaining their fitness level.

SP will be using a three-pronged strategy to market its skate ski program and other activities. First, printed materials will be distributed in various retail locations. This includes competitive races from different sports. Advertisements will be published in local sport/outdoor journals. Lastly, SP will sponsor races and clinics which will be used to generate interest in the sport, both from a participatory perspective as well as from a competitive perspective.

SP has conservatively projected profitability to occur in year one. The net profit will be 9.96% for year two, growing to 13.26% year three. SP will be able to generate $235,082 in annual sales and $276 2,221 in annual revenue by year three. SP is an exciting opportunity. It combines unmet market needs, a well-thought-out business model and a skilled management team.

1.1 Objectives

  • In the Cascades, create the top-rated skate park.
  • Offering exciting skiing to a wider range of people who aren’t familiar with it, primarily because of the convenience.
  • Within two years, you can become profitable.

1.2 Mission

Skate Park NW’s mission, which is open to all levels of skaters, is to make the Cascades the most popular place for them to learn to ski. We aim to make every customer happy.

1.3 Keys for Success

  • Convenience: To attract enough people, the facilities should be easy to use.
  • To maintain the best quality, trails should be maintained regularly.
  • Benchmarked customer service – Customer service is our number one priority.


Amusement Park Business Plan


Amusement Park Business Plan


I&B Investments is an investment company with limited liability that was created by the laws of Utah.

This document provides information about our business, including the company’s structure, future goals, venture capital requirements, investment analysis, and industry trends.

I&B Investments has made the family entertainment industry its primary focus. The company has worked to develop one or more family entertainment centers (FECs) to provide quality entertainment for the Weber County, Utah community.

Focused on family entertainment in a family-oriented community, I&B Investments is a company primed to take advantage of an expanding and profitable industry.

Entertainment is now a hot topic in the new millennium. David L. Malmuth (senior vice president, TrizenHahn Development Corp.), observed that “people aren’t interested in just buying things.” They desire an experience. This is why authenticity, fun and participation are the key to creating memorable experiences. Americans are able to spend money and will use it for entertainment. Statistics show that the United States spends more on entertainment than it does on clothes or health care.

Quality family entertainment is the focus of I&B Investments. In the first phase of development detailed below, construction and commercialization one FEC are included. FECs designed by the company are intended to offer the type of family entertainment that the current market needs.

The first proposed site is a ten-acre parcel in Weber County, with a second site to follow within five years.

The Company expects to seek funding from the Government Redevelopment Agency in order to purchase land for the development of the sites.

A U.S. Census Bureau recent census revealed that from 1990 to 1998, personal amusement and recreation consumption increased by $31.5B. With an industry total of $56.2B, this is a staggering increase. Source: U.S. Census Bureau. Statistical Abstract of U.S. 2000 &#8211: The National Income and Product Accounts for the U.S., 1929-1994, Vol.

Based on entertainment prices and local revenue structures, we expect that FEC&#8217’s would have the potential to make several million dollars in their first year.

We expect a steady, minimum five percent annual growth with our solid management team and aggressive marketing plan.

1.1 Objectives

The company’s aim is to develop quality FECs that offer full-service FECs and will win the approval of the LDS community.

Our goals include:

  1. In our first year, we had a 10% market share.
  2. We saw a modest increase in our gross profit margins in the second year.
  3. A minimum of 10% market share increase for each of our five first years.

Currently, there ARE no quality FECs in Weber County, or the surrounding areas (for a radius of 50 miles). It believes that it can be a leader in FEC in the Northern Wasatch Front by getting in on the market first and establishing quality facilities.

We are driven by the fundamental goal of realizing how we can impact the communities in which we do business. Knowing that our efforts will be sustained if local residents support and approve of us, we are certain to stand the test.

1.2 Mission

I&B Investments was established solely to make I&B Investments a successful and well managed business. However, I&B Investments also strives to create an atmosphere that is fun and exciting for the whole family.

1.3 Keys to Success

Based on our research, our primary targeted market is parents and their children (ages 5-15 to 54). We have designed our facilities with this in mind. However, we also plan to consider secondary markets like teenagers and young adults.

We believe the following are our key keys to success:

  • Popular entertainment activities that are diverse and appealing
  • You can park in a lot of places and be sure to keep your vehicle safe.
  • Indoor entertainment for all seasons
  • The use state-of the-art technology
  • Accessibility is easy

  • To maximize public exposure, focus on high-traffic locations
  • Design facilities that reduce overcrowding
  • Team of experienced managers

    • We believe we can reduce certain risk factors through:

    • Initial capitalization to support operations through year one
    • Low overhead with multi-skilled employees, and ongoing training
    • Through aggressive marketing, you can build a strong customer base
    • Strong community ties and involvement
    • Establishing cash/credit/debit only facilities will eliminate collection costs